필터 결과
120개정렬
1:33:55EN
Lenny's Podcast팟캐스트 · 2명Getting Startup Press Without a Rolodex: A Practical PR Playbook게스트 Emilie Gerber · 진행자 Lenny RachitskyPR agency founder Emilie Gerber walks through which outlets to target, how to write a three-sentence pitch, and how to judge whether press is worth the effort.
1:11:56ENLenny's Podcast팟캐스트 · 2명How to Get ChatGPT to Recommend Your Product: A Practical Guide to Answer Engine Optimization게스트 Ethan Smith · 진행자 Lenny RachitskyGraphite CEO Ethan Smith explains how AEO differs from SEO, which levers move the needle, and how to measure and test what works.
1:05:39ENLenny's Podcast팟캐스트The Positioning Fix: Why Great B2B Products Still Need a Story Buyers Can Repeat진행자 Lenny RachitskyApril Dunford explains how to diagnose weak positioning, build differentiated value, and turn it into a sales narrative that wins B2B deals.
1:10:54ENLenny's Podcast팟캐스트 · 2명Fuel and Engine: A Practical Playbook for Hiring Your First B2B Marketer게스트 Emily Kramer · 진행자 Lenny RachitskyMarketing leader and investor Emily Kramer explains how to diagnose what your startup's marketing needs, who to hire, and how product and marketing teams can work well together.
55:48ENLenny's Podcast팟캐스트 · 2명When to Invent a Category, and How Miro Rebranded Itself into One게스트 Barbra Gago · 진행자 Lenny RachitskyFormer Miro CMO Barbra Gago explains how category creation, a rushed rebrand and opinionated software work in practice.
1:31:29ENLenny's Podcast팟캐스트 · 2명Lovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three Months게스트 Elena Verna · 진행자 Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.
1:01:05ENLenny's Podcast팟캐스트The Most Popular Product Lessons of the Year, From Positioning to Hard Conversations진행자 Lenny RachitskyA countdown of Lenny's ten most downloaded episodes, distilled into practical lessons on positioning, analytics, growth, career leverage, product leadership, and management.
1:47:31ENLenny's Podcast팟캐스트 · 2명From Fever Dream to Wilderness: Drew Houston on Dropbox's Three Eras게스트 Drew Houston · 진행자 Lenny RachitskyDropbox's co-founder and CEO gives a candid account of explosive growth, the Google Photos shock, a painful pivot to productivity, and the personal and organizational reset that followed.
34:57EN
No Priors: AI, Machine Learning, Tech, & Startups팟캐스트 · 2명It's Six Months In: Misconceptions About AI, Regulation, Context Windows and Incumbents진행자 Sarah Guo, Elad GilSarah Guo and Elad Gil answer listener questions on what the market gets wrong about generative AI, from the nuclear-regulation analogy to where startups can still beat incumbents.
2:01:57ENLenny's Podcast팟캐스트 · 2명Build the Sales Team Like a Founder: Jason Lemkin on Hiring, Comp and Keeping Product Close게스트 Jason Lemkin · 진행자 Lenny RachitskySaaStr founder Jason Lemkin walks through when to hire your first reps, who to hire, how to pay them, how product and sales should work together, and why customer-hostile tactics don't compound.
1:02:49ENLenny's Podcast팟캐스트 · 2명Stop Being the Arrogant Doctor: Andy Raskin on Pitching a Movement, Not a Product게스트 Andy Raskin · 진행자 Lenny RachitskyStrategic narrative consultant Andy Raskin explains the five-part story structure behind pitches at Salesforce, Zuora and Gong, and how to make it your company's north star.
44:30ENNo Priors: AI, Machine Learning, Tech, & Startups팟캐스트 · 2명Open the Front Door: Emil Michael on Rebuilding U.S. Defense Around Startups, AI and Supply Chains진행자 Sarah Guo, Elad GilThe Pentagon's research and engineering chief explains his six technology priorities, the rapid launch of GenAI.mil, and why new entrants and domestic manufacturing are now urgent.
1:01:41ENLenny's Podcast팟캐스트 · 2명Don't Outsource the Learning: Pete Kazanjy's Case for Founder-Led Sales게스트 Pete Kazanjy · 진행자 Lenny RachitskyThe author of Founding Sales explains why B2B founders should sell for a long time themselves, how to know when to hire, and how to get better at selling.
1:29:12ENLenny's Podcast팟캐스트 · 2명The Next Distribution Platform Is Coming, and ChatGPT Is the Likeliest Host게스트 Brian Balfour · 진행자 Lenny RachitskyReforge founder Brian Balfour lays out the four-step cycle every distribution platform follows, why he expects ChatGPT to open the next one, and how startups and incumbents should bet.
56:39ENLenny's Podcast팟캐스트Deals Don’t Die From Competition—They Die From Indecision진행자 Lenny RachitskyMatt Dixon distills 2.5 million sales conversations into the JOLT method for frozen buyers and the Challenger lesson on teaching insight.
1:16:09ENLenny's Podcast팟캐스트From Free Users to Enterprise Contracts: The Product-Led Sales Playbook진행자 Lenny RachitskyElena Verna explains how product-led sales turns self-serve usage into enterprise pipeline, and what product, sales, marketing, data, and tooling must change to make it work.
1:07:36ENLenny's Podcast팟캐스트 · 2명How Notion Built a Community That Sold Its Product for It게스트 Camille Ricketts · 진행자 Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.
1:55:10ENLenny's Podcast팟캐스트 · 2명SEO After AI Overviews: Treat Search as a Product, Not a Keyword Game게스트 Eli Schwartz · 진행자 Lenny RachitskyGrowth advisor Eli Schwartz explains how AI answers are swallowing top-of-funnel search, and why the winners will be the teams that build for the buyer's journey.
1:24:57ENLenny's Podcast팟캐스트 · 2명Selling the Opportunity: How Founders Take Enterprise Sales From $1M to $10M ARR게스트 Jen Abel · 진행자 Lenny RachitskyJen Abel explains why startups should chase tier-one logos, price near $100K, hire salespeople who can "cosplay a founder", and sell vision instead of problems.
1:24:36ENLenny's Podcast팟캐스트The Wrong Maths of Marketing: Rory Sutherland on Why Great Products Need Psychology, Timing, and Fame진행자 Lenny RachitskyOgilvy's Rory Sutherland explains why rational product logic fails, how idiosyncrasy and timing shape adoption, and why brand fame compounds non-linearly.
1:20:12ENLenny's Podcast팟캐스트 · 2명The 10X Growth Advisor: Impact, Hiring, SEO and the End of Search as We Know It게스트 Luc Levesque · 진행자 Lenny RachitskyShopify's chief growth officer Luc Levesque explains how to hire and use growth advisors, why SEO can define a company, and what AI answers mean for search traffic.
1:31:26ENLenny's Podcast팟캐스트 · 2명Make Individual Contributors Love You First: Inside Figma's Bottom-Up Growth Playbook게스트 Claire Butler · 진행자 Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.
59:19ENLenny's Podcast팟캐스트The Layering Game: Elena Verna on Product-Led Growth, Product-Led Sales, and Smarter Freemium진행자 Lenny RachitskyA growth strategist explains how B2B companies should sequence product-led and sales-led motions without crushing the user engine that created them.
1:21:13ENLenny's Podcast팟캐스트 · 2명Bad Friction, Good Friction: Laura Schaffer on User Psychology and Growth Experiments게스트 Laura Schaffer · 진행자 Lenny RachitskyThe new head of growth at Amplitude explains how she built a growth team at Twilio, why most experiments fail, and why the user's state of mind decides what converts.더 보기120개 중 24개 표시