필터 결과
171개정렬
1:47:31ENFrom Fever Dream to Wilderness: Drew Houston on Dropbox's Three Eras게스트 Drew Houston · 진행자 Lenny RachitskyDropbox's co-founder and CEO gives a candid account of explosive growth, the Google Photos shock, a painful pivot to productivity, and the personal and organizational reset that followed.
34:57ENIt's Six Months In: Misconceptions About AI, Regulation, Context Windows and Incumbents진행자 Sarah Guo, Elad GilSarah Guo and Elad Gil answer listener questions on what the market gets wrong about generative AI, from the nuclear-regulation analogy to where startups can still beat incumbents.
2:01:57ENBuild the Sales Team Like a Founder: Jason Lemkin on Hiring, Comp and Keeping Product Close게스트 Jason Lemkin · 진행자 Lenny RachitskySaaStr founder Jason Lemkin walks through when to hire your first reps, who to hire, how to pay them, how product and sales should work together, and why customer-hostile tactics don't compound.
1:02:49ENStop Being the Arrogant Doctor: Andy Raskin on Pitching a Movement, Not a Product게스트 Andy Raskin · 진행자 Lenny RachitskyStrategic narrative consultant Andy Raskin explains the five-part story structure behind pitches at Salesforce, Zuora and Gong, and how to make it your company's north star.
44:30ENOpen the Front Door: Emil Michael on Rebuilding U.S. Defense Around Startups, AI and Supply Chains진행자 Sarah Guo, Elad GilThe Pentagon's research and engineering chief explains his six technology priorities, the rapid launch of GenAI.mil, and why new entrants and domestic manufacturing are now urgent.
1:01:41ENDon't Outsource the Learning: Pete Kazanjy's Case for Founder-Led Sales게스트 Pete Kazanjy · 진행자 Lenny RachitskyThe author of Founding Sales explains why B2B founders should sell for a long time themselves, how to know when to hire, and how to get better at selling.
1:29:12ENThe Next Distribution Platform Is Coming, and ChatGPT Is the Likeliest Host게스트 Brian Balfour · 진행자 Lenny RachitskyReforge founder Brian Balfour lays out the four-step cycle every distribution platform follows, why he expects ChatGPT to open the next one, and how startups and incumbents should bet.
56:39ENDeals Don’t Die From Competition—They Die From Indecision진행자 Lenny RachitskyMatt Dixon distills 2.5 million sales conversations into the JOLT method for frozen buyers and the Challenger lesson on teaching insight.
1:16:09ENFrom Free Users to Enterprise Contracts: The Product-Led Sales Playbook진행자 Lenny RachitskyElena Verna explains how product-led sales turns self-serve usage into enterprise pipeline, and what product, sales, marketing, data, and tooling must change to make it work.
1:07:36ENHow Notion Built a Community That Sold Its Product for It게스트 Camille Ricketts · 진행자 Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.
1:55:10ENSEO After AI Overviews: Treat Search as a Product, Not a Keyword Game게스트 Eli Schwartz · 진행자 Lenny RachitskyGrowth advisor Eli Schwartz explains how AI answers are swallowing top-of-funnel search, and why the winners will be the teams that build for the buyer's journey.
1:24:57ENSelling the Opportunity: How Founders Take Enterprise Sales From $1M to $10M ARR게스트 Jen Abel · 진행자 Lenny RachitskyJen Abel explains why startups should chase tier-one logos, price near $100K, hire salespeople who can "cosplay a founder", and sell vision instead of problems.
1:24:36ENThe Wrong Maths of Marketing: Rory Sutherland on Why Great Products Need Psychology, Timing, and Fame진행자 Lenny RachitskyOgilvy's Rory Sutherland explains why rational product logic fails, how idiosyncrasy and timing shape adoption, and why brand fame compounds non-linearly.
1:20:12ENThe 10X Growth Advisor: Impact, Hiring, SEO and the End of Search as We Know It게스트 Luc Levesque · 진행자 Lenny RachitskyShopify's chief growth officer Luc Levesque explains how to hire and use growth advisors, why SEO can define a company, and what AI answers mean for search traffic.
1:31:26ENMake Individual Contributors Love You First: Inside Figma's Bottom-Up Growth Playbook게스트 Claire Butler · 진행자 Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.
59:19ENThe Layering Game: Elena Verna on Product-Led Growth, Product-Led Sales, and Smarter Freemium진행자 Lenny RachitskyA growth strategist explains how B2B companies should sequence product-led and sales-led motions without crushing the user engine that created them.
1:21:13ENBad Friction, Good Friction: Laura Schaffer on User Psychology and Growth Experiments게스트 Laura Schaffer · 진행자 Lenny RachitskyThe new head of growth at Amplitude explains how she built a growth team at Twilio, why most experiments fail, and why the user's state of mind decides what converts.
1:16:16ENSharp Problems, Real Virality: Oji Udezue's Playbook for Product-Led Growth게스트 Oji Udezue · 진행자 Lenny RachitskyTypeform's chief product officer draws on Microsoft, Atlassian, Calendly and Twitter to explain how to pick a problem, find your ICP, onboard users and earn word of mouth.
1:31:24ENEvery Problem Is Our Problem: How HubSpot's Chris Miller Grew a PLG Engine and Himself게스트 Chris Miller · 진행자 Lenny RachitskyHubSpot's VP of Product for Growth and AI on the traits of great growth PMs, the myths of product-led growth, and how HubSpot's flywheel really works.
1:26:02ENGo-to-Market as a Product: Inside Vercel's Agent-Powered Sales Machine게스트 Jeanne DeWitt Grosser · 진행자 Lenny RachitskyVercel COO and former Stripe sales leader Jeanne DeWitt Grosser explains how go-to-market engineers, AI agents and product thinking are reshaping sales.
1:17:18ENInside Ramp's Growth Engine: Velocity, Payback Period and Failing Conclusively게스트 Sri Batchu · 진행자 Lenny RachitskyRamp's head of growth Sri Batchu explains how the fastest-growing SaaS company in history organizes its growth teams, picks metrics, runs experiments and hires.
1:24:50ENCrossing the Chasm, Explained by Its Author: Start Small, Win a Segment, Then Scale게스트 Geoffrey Moore · 진행자 Lenny RachitskyGeoffrey Moore walks through the technology adoption lifecycle, the four go-to-market playbooks that fit each stage, and the mistakes that keep B2B startups stuck.
1:14:03ENThere Is No Marketing Playbook: Krithika Shankarraman's DATE Framework게스트 Krithika Shankarraman · 진행자 Lenny RachitskyThe first marketing hire at OpenAI and Stripe explains why diagnosing your own problem beats copying other companies' tactics.
54:05ENServal's Jake Stout on Outbuilding ServiceNow: Mirror the System of Record, Bet on Code, and Ship Before the Incumbent Can Book a Meeting진행자 Jacob EffronHow an AI-native employee-support startup attacks a legacy ITSM incumbent with velocity, code-generated workflows and a permissions-first architecture.
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