필터 결과
131개정렬
1:21:13ENBad Friction, Good Friction: Laura Schaffer on User Psychology and Growth Experiments게스트 Laura Schaffer · 진행자 Lenny RachitskyThe new head of growth at Amplitude explains how she built a growth team at Twilio, why most experiments fail, and why the user's state of mind decides what converts.
1:16:16ENSharp Problems, Real Virality: Oji Udezue's Playbook for Product-Led Growth게스트 Oji Udezue · 진행자 Lenny RachitskyTypeform's chief product officer draws on Microsoft, Atlassian, Calendly and Twitter to explain how to pick a problem, find your ICP, onboard users and earn word of mouth.
1:31:24ENEvery Problem Is Our Problem: How HubSpot's Chris Miller Grew a PLG Engine and Himself게스트 Chris Miller · 진행자 Lenny RachitskyHubSpot's VP of Product for Growth and AI on the traits of great growth PMs, the myths of product-led growth, and how HubSpot's flywheel really works.
1:26:02ENGo-to-Market as a Product: Inside Vercel's Agent-Powered Sales Machine게스트 Jeanne DeWitt Grosser · 진행자 Lenny RachitskyVercel COO and former Stripe sales leader Jeanne DeWitt Grosser explains how go-to-market engineers, AI agents and product thinking are reshaping sales.
1:17:18ENInside Ramp's Growth Engine: Velocity, Payback Period and Failing Conclusively게스트 Sri Batchu · 진행자 Lenny RachitskyRamp's head of growth Sri Batchu explains how the fastest-growing SaaS company in history organizes its growth teams, picks metrics, runs experiments and hires.
1:24:50ENCrossing the Chasm, Explained by Its Author: Start Small, Win a Segment, Then Scale게스트 Geoffrey Moore · 진행자 Lenny RachitskyGeoffrey Moore walks through the technology adoption lifecycle, the four go-to-market playbooks that fit each stage, and the mistakes that keep B2B startups stuck.
1:14:03ENThere Is No Marketing Playbook: Krithika Shankarraman's DATE Framework게스트 Krithika Shankarraman · 진행자 Lenny RachitskyThe first marketing hire at OpenAI and Stripe explains why diagnosing your own problem beats copying other companies' tactics.
1:07:20ENRiding the Lightning: What Hypergrowth Companies Share, According to Atlassian's Former Marketing Chief게스트 Carilu Dietrich · 진행자 Lenny RachitskyCarilu Dietrich draws on her years at Atlassian and her advisory work with fast-growing B2B companies to explain how to build a career, a brand and a growth engine.
1:42:28ENJournalists Don't Care About You: A Magazine Editor's Field Guide to Getting Press게스트 Jason Feifer · 진행자 Lenny RachitskyEntrepreneur editor-in-chief Jason Feifer explains how to prepare, pick the right writer, and pitch a story that an editor will actually say yes to.
1:03:27ENFind the Cultural Erogenous Zone: A Comms Playbook for Making Ideas Spread게스트 Lulu Cheng Meservey · 진행자 Lenny RachitskyLulu Cheng Meservey, the former Substack comms head, explains how underdog startups can build their own audiences, take smarter risks and shape messages people want to repeat.
1:28:51ENSeven Years in the Making: How StackBlitz Turned Bolt into a $40M ARR Overnight Success게스트 Eric Simons · 진행자 Lenny RachitskyStackBlitz CEO Eric Simons explains how a browser-based operating system, a bootstrapped team and a better Claude model turned a nearly bankrupt company into one of the fastest-growing products ever.
1:35:10ENTen Growth Tactics That Never Work, According to Elena Verna게스트 Elena Verna · 진행자 Lenny RachitskyGrowth leader Elena Verna runs through the growth plays she sees companies waste money on, the three frameworks she trusts instead, and her case for career optionality.
1:09:38ENRyan Hoover on Experiments, Launches and the Mask Every Founder Wears게스트 Ryan Hoover · 진행자 Lenny RachitskyThe Product Hunt founder and Weekend Fund investor talks about starting small, raising money for a reason, launching well, his own regrets and how he now invests.
1:09:48ENLovable's Anton Osika on Building "the Last Piece of Software" With 18 People게스트 Anton Osika · 진행자 Lenny RachitskyThe Lovable CEO demos an AI software engineer live and explains how a tiny, obsessive team reached explosive growth.
35:37ENPricing the Future: Kalshi's Tarek Mansour on Winning the Right to Trade Elections진행자 Sarah Guo, Elad GilThe Kalshi CEO explains how his regulated exchange beat the CFTC in court, why he sees event contracts as hedging rather than gambling, and why he thinks market prices beat polls and pundits.
1:24:37ENTools Exist to Solve Problems: Austin Hay's Practical Guide to Marketing Technology게스트 Austin Hay · 진행자 Lenny RachitskyRamp's head of marketing technology explains what MarTech is, where it sits in the org, how to build the data stack, and how to hire for it.
1:04:06ENBuild the Model, Then Garden the Marketplace: Dan Hockenmaier on Growth Models and Marketplace Strategy게스트 Dan Hockenmaier · 진행자 Lenny RachitskyFaire's head of strategy and analytics explains how to build a growth model, which marketplace metrics matter, and why marketplaces demand a light touch.
1:38:33ENPrice Before Product: Madhavan Ramanujam's Masterclass on Monetizing Innovation게스트 Madhavan Ramanujam · 진행자 Lenny RachitskyThe author of Monetizing Innovation walks product teams through willingness-to-pay research, segmentation, pricing models, benefit messaging and behavioral pricing.
1:46:04ENWhy Growth Stalls: Jason Cohen's Ordered Checklist for Getting Unstuck게스트 Jason Cohen · 진행자 Lenny RachitskySerial founder Jason Cohen walks through the questions he asks, in order, when a product's growth slows, from churn and pricing to net revenue retention, saturated channels and whether you need to grow at all.
1:08:16ENPick the Right Growth Engine: Yuriy Timen on Virality, SEO and Paid for Subscription Products게스트 Yuriy Timen · 진행자 Lenny RachitskyFormer Grammarly growth lead Yuriy Timen explains how to tell which acquisition channel fits your product, and how a tighter funding climate is reshuffling the playbook.
1:33:23ENProduct-Led Growth Is Really Data-Led Growth: A Practical Playbook게스트 Hila Qu · 진행자 Lenny RachitskyGrowth advisor Hila Qu explains how to add a PLG motion, from avoiding common pitfalls and auditing your funnel to choosing tools and building the team.
1:53:54ENFrom "Worst Idea I've Ever Heard" to $100M ARR: How Gamma Grew Profitably with a Tiny Team게스트 Grant Lee · 진행자 Lenny RachitskyGamma CEO Grant Lee walks through product-market fit, micro-influencer marketing, rapid prototype testing, pricing and lean hiring behind an AI presentation tool with over 50 million users.
1:24:56ENPeople Hire Products: Bob Moesta on Struggling Moments, Context and the Real Jobs to Be Done게스트 Bob Moesta · 진행자 Lenny RachitskyThe co-creator of Jobs to Be Done explains how to find the moment customers change behavior, how to interview them, and where the framework doesn't fit.
1:31:34ENHow Snyk Grew from a Node.js Niche to a Developer Security Giant게스트 Ben Williams · 진행자 Lenny RachitskyBen Williams, VP of Product at Snyk, explains the community, loops, team structure and data foundations behind the company's product-led growth.
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