필터 결과
79개정렬
1:42:04EN
Lenny's Podcast팟캐스트 · 2명Paid Growth, Step by Step: Shopify's Performance Marketing Lead on Tests, Signal and Team Design게스트 Timothy Davis · 진행자 Lenny RachitskyTimothy Davis walks through when to start paid, how to run signs-of-life tests, which platforms to try, what to measure and who to hire first.
1:15:29ENLenny's Podcast팟캐스트The Zero-Day Marketing Exploits Behind Breakout Startups진행자 Lenny RachitskyAlistair Croll explains how founders can find unfair distribution advantages by subverting platforms, norms, and regulations—without actually being evil.
1:21:35ENLenny's Podcast팟캐스트 · 2명Look Outside the Building: Shaun Clowes on Why Most PMs Fall Short and How AI Changes the Job게스트 Shaun Clowes · 진행자 Lenny RachitskyConfluent's chief product officer explains how to become a far better product manager, why data matters more than models, and what AI will and won't do to SaaS.
1:00:51ENLenny's Podcast팟캐스트 · 2명Inflict Pain, But Do It With a Smile: Julia Schottenstein on dbt's Rise and the Art of Getting Acquired게스트 Julia Schottenstein · 진행자 Lenny RachitskyA former NEA investor turned dbt Cloud product leader explains why dbt won, how to approach M&A and pricing, and how venture habits make her a better PM.
1:16:34ENLenny's Podcast팟캐스트 · 2명How Wise Earns 70% of Its Growth by Word of Mouth게스트 Nilan Peiris · 진행자 Lenny RachitskyWise chief product officer Nilan Peiris explains how NPS, a 10x-better mindset and a very unusual product culture turned customers into the company's main acquisition channel.
1:05:20ENLenny's Podcast팟캐스트 · 2명Polite Interest Is Not Demand: How Wiz Found Product-Market Fit, and Then Made Some Noise게스트 Raaz Herzberg · 진행자 Lenny RachitskyRaaz Herzberg, Wiz's CMO and VP of product strategy, tells how the company's early pivot worked, why she moved from product into marketing, and what she learned along the way.
1:36:49ENLenny's Podcast팟캐스트 · 2명Mission, Retention and an Owl With Attitude: How Duolingo Grew From 3 Million to 200 Million Users Without Paid Ads게스트 Gina Gotthilf · 진행자 Lenny RachitskyFormer Duolingo growth lead Gina Gotthilf on organic growth, brand voice, her career B-sides, and why she is betting on Latin American startups.
1:34:36ENLenny's Podcast팟캐스트 · 2명Founder Is an Attitude, CEO Is a Craft: Jonathan Lowenhar on Failure Modes, Magic Box Exits and Hiring게스트 Jonathan Lowenhar · 진행자 Lenny RachitskyEnjoy The Work's Jonathan Lowenhar lays out the skills founders must learn to become CEOs, from avoiding common failure modes to selling a company, hiring, go-to-market and trusting intuition.
1:28:58ENLenny's Podcast팟캐스트 · 2명Bret Taylor on Failing Forward: From Google Local to Google Maps to Sierra's Agents게스트 Bret Taylor · 진행자 Lenny RachitskyThe co-creator of Google Maps and FriendFeed's like button on career mindset, the future of coding, where AI startups should build, and why agents will bring outcome-based pricing.
1:26:31ENLenny's Podcast팟캐스트 · 2명Selling in a Downturn: Bravado CEO Sahil Mansuri on Forecasts, Comp Plans, Retention and Warm Intros게스트 Sahil Mansuri · 진행자 Lenny RachitskySahil Mansuri, founder of the sales community Bravado, lays out how B2B founders should change quotas, compensation, customer focus and deal-closing tactics when the market turns.
1:03:42ENLenny's Podcast팟캐스트 · 2명The Hamster Wheel and the Patron of the Arts: Inside Spotify's Push to Monetize Fandom게스트 Camille Hearst · 진행자 Lenny RachitskySpotify's head of fan monetization, Camille Hearst, on why creators struggle to charge, how platforms and marketplaces really work, and what she learned from Patreon, selling her startup and a first day at Apple.
1:11:57ENLenny's Podcast팟캐스트 · 2명Keeping Commerce Human: Etsy's Tim Holley on Ten Years of Marketplace Growth게스트 Tim Holley · 진행자 Lenny RachitskyEtsy's VP of product on the 2017 culture reset, the face-mask surge, balancing buyers and sellers, and how his product teams are built.
1:34:55ENLenny's Podcast팟캐스트 · 2명Inside $3.5 Billion of Paid Growth: Creative Testing, Attribution Humility and Channel Diversification게스트 Jonathan Becker · 진행자 Lenny RachitskyJonathan Becker of Thrive Digital explains how performance marketing really works after the privacy shifts, and where creative, measurement and AI fit in.
1:48:35ENLenny's Podcast팟캐스트 · 2명Don't Compete for the 24%: Christopher Lochhead on Designing and Dominating Your Own Category게스트 Christopher Lochhead · 진행자 Lenny RachitskyThe self-styled Godfather of Category Design explains why the "better" product usually loses, how to reframe a problem with new language, and how to launch with word of mouth.
1:30:59ENLenny's Podcast팟캐스트The SEO Playbook: Why Topics Beat Keywords and Shipping Beats Strategy진행자 Lenny RachitskyEthan Smith, CEO of Graphite, explains when SEO is worth investing in, how to reverse-engineer the page types Google rewards, and why most SEO strategies never get built.
1:22:34ENLenny's Podcast팟캐스트 · 2명Name It, Position It, Give It a Personality: A Startup Brand Playbook from Gmail and Square Veteran Arielle Jackson게스트 Arielle Jackson · 진행자 Lenny RachitskyArielle Jackson explains how early-stage founders should pick a name, define purpose, positioning and personality, land press coverage, and know when to hire a marketer.
1:20:53ENLenny's Podcast팟캐스트 · 2명Don't Die: Y Combinator's Dalton Caldwell on Keeping a Startup Alive게스트 Dalton Caldwell · 진행자 Lenny RachitskyThe YC group partner on pivots, tarpit ideas, why investors say no, how to talk to customers, and what he hopes founders will build next.
1:52:49ENLenny's Podcast팟캐스트Inside Anthropic's Growth Team: Big Bets, Automated Experiments and Firefighting Success진행자 Lenny RachitskyAmol Avasare, Anthropic's Head of Growth, explains how a roughly 40-person team handles hypergrowth, automates experimentation with Claude, and rethinks the PM and engineer ratio.
1:33:55ENLenny's Podcast팟캐스트 · 2명Getting Startup Press Without a Rolodex: A Practical PR Playbook게스트 Emilie Gerber · 진행자 Lenny RachitskyPR agency founder Emilie Gerber walks through which outlets to target, how to write a three-sentence pitch, and how to judge whether press is worth the effort.
1:11:56ENLenny's Podcast팟캐스트 · 2명How to Get ChatGPT to Recommend Your Product: A Practical Guide to Answer Engine Optimization게스트 Ethan Smith · 진행자 Lenny RachitskyGraphite CEO Ethan Smith explains how AEO differs from SEO, which levers move the needle, and how to measure and test what works.
1:05:39ENLenny's Podcast팟캐스트The Positioning Fix: Why Great B2B Products Still Need a Story Buyers Can Repeat진행자 Lenny RachitskyApril Dunford explains how to diagnose weak positioning, build differentiated value, and turn it into a sales narrative that wins B2B deals.
1:10:54ENLenny's Podcast팟캐스트 · 2명Fuel and Engine: A Practical Playbook for Hiring Your First B2B Marketer게스트 Emily Kramer · 진행자 Lenny RachitskyMarketing leader and investor Emily Kramer explains how to diagnose what your startup's marketing needs, who to hire, and how product and marketing teams can work well together.
55:48ENLenny's Podcast팟캐스트 · 2명When to Invent a Category, and How Miro Rebranded Itself into One게스트 Barbra Gago · 진행자 Lenny RachitskyFormer Miro CMO Barbra Gago explains how category creation, a rushed rebrand and opinionated software work in practice.
1:31:29ENLenny's Podcast팟캐스트 · 2명Lovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three Months게스트 Elena Verna · 진행자 Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.더 보기79개 중 24개 표시