필터 결과
5개정렬
1:22:43EN
Lenny's Podcast팟캐스트Why You Won't Know a Great Name When You See It: Inside Lexicon's Naming Process진행자 Lenny RachitskyDavid Placek of Lexicon Branding explains how his team names brands like Sonos, Azure, Windsurf and Vercel, and how founders can do it on a budget.
1:41:33ENLenny's Podcast팟캐스트Two Days to a Founding Hypothesis: Inside the Foundation Sprint진행자 Lenny RachitskyDesign Sprint creators Jake Knapp and John Zeratsky walk through a scripted 10-hour process that pins down customer, differentiation and approach before a startup builds anything.
1:29:39ENLenny's Podcast팟캐스트Five Customers, Three Prototypes, One Day: How to Find Your Bullseye Customer진행자 Lenny RachitskyMichael Margolis of GV explains how to narrow to the customer most likely to adopt first — and how to prove it with a one-day research sprint.
1:39:23ENLenny's Podcast팟캐스트Proven, Better, New: Mark Pincus on Copying Smartly, Killing Hope and Building an Internet Treasure진행자 Lenny RachitskyThe Zynga founder shares the framework behind his hit games, why starting small beats starting big, and what he sees coming for consumer apps in the age of AI.
1:21:35ENLenny's Podcast팟캐스트Selling the Mario-on-Blast: Jen Abel's Playbook for Growing Enterprise Sales from $1M to $10M ARR진행자 Lenny RachitskyEnterprise sales veteran Jen Abel explains why startups should chase tier-one logos, price near $100K, sell vision instead of problems, and hire salespeople who can act like founders.