絞り込み結果
131 件並び順
1:26:31ENSelling in a Downturn: Bravado CEO Sahil Mansuri on Forecasts, Comp Plans, Retention and Warm Introsゲスト Sahil Mansuri · ホスト Lenny RachitskySahil Mansuri, founder of the sales community Bravado, lays out how B2B founders should change quotas, compensation, customer focus and deal-closing tactics when the market turns.
1:03:42ENThe Hamster Wheel and the Patron of the Arts: Inside Spotify's Push to Monetize Fandomゲスト Camille Hearst · ホスト Lenny RachitskySpotify's head of fan monetization, Camille Hearst, on why creators struggle to charge, how platforms and marketplaces really work, and what she learned from Patreon, selling her startup and a first day at Apple.
1:11:57ENKeeping Commerce Human: Etsy's Tim Holley on Ten Years of Marketplace Growthゲスト Tim Holley · ホスト Lenny RachitskyEtsy's VP of product on the 2017 culture reset, the face-mask surge, balancing buyers and sellers, and how his product teams are built.
1:34:55ENInside $3.5 Billion of Paid Growth: Creative Testing, Attribution Humility and Channel Diversificationゲスト Jonathan Becker · ホスト Lenny RachitskyJonathan Becker of Thrive Digital explains how performance marketing really works after the privacy shifts, and where creative, measurement and AI fit in.
1:48:35ENDon't Compete for the 24%: Christopher Lochhead on Designing and Dominating Your Own Categoryゲスト Christopher Lochhead · ホスト Lenny RachitskyThe self-styled Godfather of Category Design explains why the "better" product usually loses, how to reframe a problem with new language, and how to launch with word of mouth.
1:22:34ENName It, Position It, Give It a Personality: A Startup Brand Playbook from Gmail and Square Veteran Arielle Jacksonゲスト Arielle Jackson · ホスト Lenny RachitskyArielle Jackson explains how early-stage founders should pick a name, define purpose, positioning and personality, land press coverage, and know when to hire a marketer.
1:20:53ENDon't Die: Y Combinator's Dalton Caldwell on Keeping a Startup Aliveゲスト Dalton Caldwell · ホスト Lenny RachitskyThe YC group partner on pivots, tarpit ideas, why investors say no, how to talk to customers, and what he hopes founders will build next.
1:33:55ENGetting Startup Press Without a Rolodex: A Practical PR Playbookゲスト Emilie Gerber · ホスト Lenny RachitskyPR agency founder Emilie Gerber walks through which outlets to target, how to write a three-sentence pitch, and how to judge whether press is worth the effort.
1:11:56ENHow to Get ChatGPT to Recommend Your Product: A Practical Guide to Answer Engine Optimizationゲスト Ethan Smith · ホスト Lenny RachitskyGraphite CEO Ethan Smith explains how AEO differs from SEO, which levers move the needle, and how to measure and test what works.
1:10:54ENFuel and Engine: A Practical Playbook for Hiring Your First B2B Marketerゲスト Emily Kramer · ホスト Lenny RachitskyMarketing leader and investor Emily Kramer explains how to diagnose what your startup's marketing needs, who to hire, and how product and marketing teams can work well together.
55:48ENWhen to Invent a Category, and How Miro Rebranded Itself into Oneゲスト Barbra Gago · ホスト Lenny RachitskyFormer Miro CMO Barbra Gago explains how category creation, a rushed rebrand and opinionated software work in practice.
1:31:29ENLovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three Monthsゲスト Elena Verna · ホスト Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.
1:47:31ENFrom Fever Dream to Wilderness: Drew Houston on Dropbox's Three Erasゲスト Drew Houston · ホスト Lenny RachitskyDropbox's co-founder and CEO gives a candid account of explosive growth, the Google Photos shock, a painful pivot to productivity, and the personal and organizational reset that followed.
34:57ENIt's Six Months In: Misconceptions About AI, Regulation, Context Windows and Incumbentsホスト Sarah Guo, Elad GilSarah Guo and Elad Gil answer listener questions on what the market gets wrong about generative AI, from the nuclear-regulation analogy to where startups can still beat incumbents.
2:01:57ENBuild the Sales Team Like a Founder: Jason Lemkin on Hiring, Comp and Keeping Product Closeゲスト Jason Lemkin · ホスト Lenny RachitskySaaStr founder Jason Lemkin walks through when to hire your first reps, who to hire, how to pay them, how product and sales should work together, and why customer-hostile tactics don't compound.
1:02:49ENStop Being the Arrogant Doctor: Andy Raskin on Pitching a Movement, Not a Productゲスト Andy Raskin · ホスト Lenny RachitskyStrategic narrative consultant Andy Raskin explains the five-part story structure behind pitches at Salesforce, Zuora and Gong, and how to make it your company's north star.
44:30ENOpen the Front Door: Emil Michael on Rebuilding U.S. Defense Around Startups, AI and Supply Chainsホスト Sarah Guo, Elad GilThe Pentagon's research and engineering chief explains his six technology priorities, the rapid launch of GenAI.mil, and why new entrants and domestic manufacturing are now urgent.
1:01:41ENDon't Outsource the Learning: Pete Kazanjy's Case for Founder-Led Salesゲスト Pete Kazanjy · ホスト Lenny RachitskyThe author of Founding Sales explains why B2B founders should sell for a long time themselves, how to know when to hire, and how to get better at selling.
1:29:12ENThe Next Distribution Platform Is Coming, and ChatGPT Is the Likeliest Hostゲスト Brian Balfour · ホスト Lenny RachitskyReforge founder Brian Balfour lays out the four-step cycle every distribution platform follows, why he expects ChatGPT to open the next one, and how startups and incumbents should bet.
1:07:36ENHow Notion Built a Community That Sold Its Product for Itゲスト Camille Ricketts · ホスト Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.
1:55:10ENSEO After AI Overviews: Treat Search as a Product, Not a Keyword Gameゲスト Eli Schwartz · ホスト Lenny RachitskyGrowth advisor Eli Schwartz explains how AI answers are swallowing top-of-funnel search, and why the winners will be the teams that build for the buyer's journey.
1:24:57ENSelling the Opportunity: How Founders Take Enterprise Sales From $1M to $10M ARRゲスト Jen Abel · ホスト Lenny RachitskyJen Abel explains why startups should chase tier-one logos, price near $100K, hire salespeople who can "cosplay a founder", and sell vision instead of problems.
1:20:12ENThe 10X Growth Advisor: Impact, Hiring, SEO and the End of Search as We Know Itゲスト Luc Levesque · ホスト Lenny RachitskyShopify's chief growth officer Luc Levesque explains how to hire and use growth advisors, why SEO can define a company, and what AI answers mean for search traffic.
1:31:26ENMake Individual Contributors Love You First: Inside Figma's Bottom-Up Growth Playbookゲスト Claire Butler · ホスト Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.
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