絞り込み結果
120 件並び順
1:33:55ENGetting Startup Press Without a Rolodex: A Practical PR Playbookゲスト Emilie Gerber · ホスト Lenny RachitskyPR agency founder Emilie Gerber walks through which outlets to target, how to write a three-sentence pitch, and how to judge whether press is worth the effort.
1:11:56ENHow to Get ChatGPT to Recommend Your Product: A Practical Guide to Answer Engine Optimizationゲスト Ethan Smith · ホスト Lenny RachitskyGraphite CEO Ethan Smith explains how AEO differs from SEO, which levers move the needle, and how to measure and test what works.
1:05:39ENThe Positioning Fix: Why Great B2B Products Still Need a Story Buyers Can Repeatホスト Lenny RachitskyApril Dunford explains how to diagnose weak positioning, build differentiated value, and turn it into a sales narrative that wins B2B deals.
1:10:54ENFuel and Engine: A Practical Playbook for Hiring Your First B2B Marketerゲスト Emily Kramer · ホスト Lenny RachitskyMarketing leader and investor Emily Kramer explains how to diagnose what your startup's marketing needs, who to hire, and how product and marketing teams can work well together.
55:48ENWhen to Invent a Category, and How Miro Rebranded Itself into Oneゲスト Barbra Gago · ホスト Lenny RachitskyFormer Miro CMO Barbra Gago explains how category creation, a rushed rebrand and opinionated software work in practice.
1:31:29ENLovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three Monthsゲスト Elena Verna · ホスト Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.
1:01:05ENThe Most Popular Product Lessons of the Year, From Positioning to Hard Conversationsホスト Lenny RachitskyA countdown of Lenny's ten most downloaded episodes, distilled into practical lessons on positioning, analytics, growth, career leverage, product leadership, and management.
1:47:31ENFrom Fever Dream to Wilderness: Drew Houston on Dropbox's Three Erasゲスト Drew Houston · ホスト Lenny RachitskyDropbox's co-founder and CEO gives a candid account of explosive growth, the Google Photos shock, a painful pivot to productivity, and the personal and organizational reset that followed.
34:57ENIt's Six Months In: Misconceptions About AI, Regulation, Context Windows and Incumbentsホスト Sarah Guo, Elad GilSarah Guo and Elad Gil answer listener questions on what the market gets wrong about generative AI, from the nuclear-regulation analogy to where startups can still beat incumbents.
2:01:57ENBuild the Sales Team Like a Founder: Jason Lemkin on Hiring, Comp and Keeping Product Closeゲスト Jason Lemkin · ホスト Lenny RachitskySaaStr founder Jason Lemkin walks through when to hire your first reps, who to hire, how to pay them, how product and sales should work together, and why customer-hostile tactics don't compound.
1:02:49ENStop Being the Arrogant Doctor: Andy Raskin on Pitching a Movement, Not a Productゲスト Andy Raskin · ホスト Lenny RachitskyStrategic narrative consultant Andy Raskin explains the five-part story structure behind pitches at Salesforce, Zuora and Gong, and how to make it your company's north star.
44:30ENOpen the Front Door: Emil Michael on Rebuilding U.S. Defense Around Startups, AI and Supply Chainsホスト Sarah Guo, Elad GilThe Pentagon's research and engineering chief explains his six technology priorities, the rapid launch of GenAI.mil, and why new entrants and domestic manufacturing are now urgent.
1:01:41ENDon't Outsource the Learning: Pete Kazanjy's Case for Founder-Led Salesゲスト Pete Kazanjy · ホスト Lenny RachitskyThe author of Founding Sales explains why B2B founders should sell for a long time themselves, how to know when to hire, and how to get better at selling.
1:29:12ENThe Next Distribution Platform Is Coming, and ChatGPT Is the Likeliest Hostゲスト Brian Balfour · ホスト Lenny RachitskyReforge founder Brian Balfour lays out the four-step cycle every distribution platform follows, why he expects ChatGPT to open the next one, and how startups and incumbents should bet.
56:39ENDeals Don’t Die From Competition—They Die From Indecisionホスト Lenny RachitskyMatt Dixon distills 2.5 million sales conversations into the JOLT method for frozen buyers and the Challenger lesson on teaching insight.
1:16:09ENFrom Free Users to Enterprise Contracts: The Product-Led Sales Playbookホスト Lenny RachitskyElena Verna explains how product-led sales turns self-serve usage into enterprise pipeline, and what product, sales, marketing, data, and tooling must change to make it work.
1:07:36ENHow Notion Built a Community That Sold Its Product for Itゲスト Camille Ricketts · ホスト Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.
1:55:10ENSEO After AI Overviews: Treat Search as a Product, Not a Keyword Gameゲスト Eli Schwartz · ホスト Lenny RachitskyGrowth advisor Eli Schwartz explains how AI answers are swallowing top-of-funnel search, and why the winners will be the teams that build for the buyer's journey.
1:24:57ENSelling the Opportunity: How Founders Take Enterprise Sales From $1M to $10M ARRゲスト Jen Abel · ホスト Lenny RachitskyJen Abel explains why startups should chase tier-one logos, price near $100K, hire salespeople who can "cosplay a founder", and sell vision instead of problems.
1:24:36ENThe Wrong Maths of Marketing: Rory Sutherland on Why Great Products Need Psychology, Timing, and Fameホスト Lenny RachitskyOgilvy's Rory Sutherland explains why rational product logic fails, how idiosyncrasy and timing shape adoption, and why brand fame compounds non-linearly.
1:20:12ENThe 10X Growth Advisor: Impact, Hiring, SEO and the End of Search as We Know Itゲスト Luc Levesque · ホスト Lenny RachitskyShopify's chief growth officer Luc Levesque explains how to hire and use growth advisors, why SEO can define a company, and what AI answers mean for search traffic.
1:31:26ENMake Individual Contributors Love You First: Inside Figma's Bottom-Up Growth Playbookゲスト Claire Butler · ホスト Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.
59:19ENThe Layering Game: Elena Verna on Product-Led Growth, Product-Led Sales, and Smarter Freemiumホスト Lenny RachitskyA growth strategist explains how B2B companies should sequence product-led and sales-led motions without crushing the user engine that created them.
1:21:13ENBad Friction, Good Friction: Laura Schaffer on User Psychology and Growth Experimentsゲスト Laura Schaffer · ホスト Lenny RachitskyThe new head of growth at Amplitude explains how she built a growth team at Twilio, why most experiments fail, and why the user's state of mind decides what converts.
もっと見る120 件中 24 件を表示








