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1:26:31EN
Lenny's PodcastPódcast · 2 vocesSelling in a Downturn: Bravado CEO Sahil Mansuri on Forecasts, Comp Plans, Retention and Warm IntrosInvitado: Sahil Mansuri · Presenta: Lenny RachitskySahil Mansuri, founder of the sales community Bravado, lays out how B2B founders should change quotas, compensation, customer focus and deal-closing tactics when the market turns.Empresa y estrategiaGo-to-MarketSales+3
1:03:42EN
Lenny's PodcastPódcast · 2 vocesThe Hamster Wheel and the Patron of the Arts: Inside Spotify's Push to Monetize FandomInvitado: Camille Hearst · Presenta: Lenny RachitskySpotify's head of fan monetization, Camille Hearst, on why creators struggle to charge, how platforms and marketplaces really work, and what she learned from Patreon, selling her startup and a first day at Apple.Producto y UXCreator EconomyProduct Strategy+3
1:11:57EN
Lenny's PodcastPódcast · 2 vocesKeeping Commerce Human: Etsy's Tim Holley on Ten Years of Marketplace GrowthInvitado: Tim Holley · Presenta: Lenny RachitskyEtsy's VP of product on the 2017 culture reset, the face-mask surge, balancing buyers and sellers, and how his product teams are built.Producto y UXProduct StrategyCompany Building+3
1:34:55EN
Lenny's PodcastPódcast · 2 vocesInside $3.5 Billion of Paid Growth: Creative Testing, Attribution Humility and Channel DiversificationInvitado: Jonathan Becker · Presenta: Lenny RachitskyJonathan Becker of Thrive Digital explains how performance marketing really works after the privacy shifts, and where creative, measurement and AI fit in.Empresa y estrategiaGo-to-MarketAI in sales & marketing+3
1:48:35EN
Lenny's PodcastPódcast · 2 vocesDon't Compete for the 24%: Christopher Lochhead on Designing and Dominating Your Own CategoryInvitado: Christopher Lochhead · Presenta: Lenny RachitskyThe self-styled Godfather of Category Design explains why the "better" product usually loses, how to reframe a problem with new language, and how to launch with word of mouth.Empresa y estrategiaProduct StrategyCompany Building+3
1:22:34EN
Lenny's PodcastPódcast · 2 vocesName It, Position It, Give It a Personality: A Startup Brand Playbook from Gmail and Square Veteran Arielle JacksonInvitado: Arielle Jackson · Presenta: Lenny RachitskyArielle Jackson explains how early-stage founders should pick a name, define purpose, positioning and personality, land press coverage, and know when to hire a marketer.Producto y UXGo-to-MarketCompany Building+3
1:20:53EN
Lenny's PodcastPódcast · 2 vocesDon't Die: Y Combinator's Dalton Caldwell on Keeping a Startup AliveInvitado: Dalton Caldwell · Presenta: Lenny RachitskyThe YC group partner on pivots, tarpit ideas, why investors say no, how to talk to customers, and what he hopes founders will build next.Empresa y estrategiaCompany BuildingGo-to-Market+3
1:33:55EN
Lenny's PodcastPódcast · 2 vocesGetting Startup Press Without a Rolodex: A Practical PR PlaybookInvitado: Emilie Gerber · Presenta: Lenny RachitskyPR agency founder Emilie Gerber walks through which outlets to target, how to write a three-sentence pitch, and how to judge whether press is worth the effort.Empresa y estrategiaGo-to-MarketCompany Building+3
1:11:56EN
Lenny's PodcastPódcast · 2 vocesHow to Get ChatGPT to Recommend Your Product: A Practical Guide to Answer Engine OptimizationInvitado: Ethan Smith · Presenta: Lenny RachitskyGraphite CEO Ethan Smith explains how AEO differs from SEO, which levers move the needle, and how to measure and test what works.Empresa y estrategiaAI in sales & marketingGo-to-Market+3
1:10:54EN
Lenny's PodcastPódcast · 2 vocesFuel and Engine: A Practical Playbook for Hiring Your First B2B MarketerInvitado: Emily Kramer · Presenta: Lenny RachitskyMarketing leader and investor Emily Kramer explains how to diagnose what your startup's marketing needs, who to hire, and how product and marketing teams can work well together.Empresa y estrategiaGo-to-MarketCompany Building+3
55:48EN
Lenny's PodcastPódcast · 2 vocesWhen to Invent a Category, and How Miro Rebranded Itself into OneInvitado: Barbra Gago · Presenta: Lenny RachitskyFormer Miro CMO Barbra Gago explains how category creation, a rushed rebrand and opinionated software work in practice.Producto y UXGo-to-MarketProduct Strategy+3
1:31:29EN
Lenny's PodcastPódcast · 2 vocesLovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three MonthsInvitado: Elena Verna · Presenta: Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.Producto y UXProduct-Led GrowthGo-to-Market+3
1:47:31EN
Lenny's PodcastPódcast · 2 vocesFrom Fever Dream to Wilderness: Drew Houston on Dropbox's Three ErasInvitado: Drew Houston · Presenta: Lenny RachitskyDropbox's co-founder and CEO gives a candid account of explosive growth, the Google Photos shock, a painful pivot to productivity, and the personal and organizational reset that followed.Empresa y estrategiaCompany BuildingLeadership+3
34:57EN
No Priors: AI, Machine Learning, Tech, & StartupsPódcast · 2 vocesIt's Six Months In: Misconceptions About AI, Regulation, Context Windows and IncumbentsPresenta: Sarah Guo, Elad GilSarah Guo and Elad Gil answer listener questions on what the market gets wrong about generative AI, from the nuclear-regulation analogy to where startups can still beat incumbents.Empresa y estrategiaAI StrategyIA empresarial+3
2:01:57EN
Lenny's PodcastPódcast · 2 vocesBuild the Sales Team Like a Founder: Jason Lemkin on Hiring, Comp and Keeping Product CloseInvitado: Jason Lemkin · Presenta: Lenny RachitskySaaStr founder Jason Lemkin walks through when to hire your first reps, who to hire, how to pay them, how product and sales should work together, and why customer-hostile tactics don't compound.Empresa y estrategiaGo-to-MarketCompany Building+3
1:02:49EN
Lenny's PodcastPódcast · 2 vocesStop Being the Arrogant Doctor: Andy Raskin on Pitching a Movement, Not a ProductInvitado: Andy Raskin · Presenta: Lenny RachitskyStrategic narrative consultant Andy Raskin explains the five-part story structure behind pitches at Salesforce, Zuora and Gong, and how to make it your company's north star.Empresa y estrategiaProduct StrategyGo-to-Market+3
44:30EN
No Priors: AI, Machine Learning, Tech, & StartupsPódcast · 2 vocesOpen the Front Door: Emil Michael on Rebuilding U.S. Defense Around Startups, AI and Supply ChainsPresenta: Sarah Guo, Elad GilThe Pentagon's research and engineering chief explains his six technology priorities, the rapid launch of GenAI.mil, and why new entrants and domestic manufacturing are now urgent.Empresa y estrategiaAI StrategyIA empresarial+3
1:01:41EN
Lenny's PodcastPódcast · 2 vocesDon't Outsource the Learning: Pete Kazanjy's Case for Founder-Led SalesInvitado: Pete Kazanjy · Presenta: Lenny RachitskyThe author of Founding Sales explains why B2B founders should sell for a long time themselves, how to know when to hire, and how to get better at selling.Empresa y estrategiaGo-to-MarketCompany Building+3
1:29:12EN
Lenny's PodcastPódcast · 2 vocesThe Next Distribution Platform Is Coming, and ChatGPT Is the Likeliest HostInvitado: Brian Balfour · Presenta: Lenny RachitskyReforge founder Brian Balfour lays out the four-step cycle every distribution platform follows, why he expects ChatGPT to open the next one, and how startups and incumbents should bet.Empresa y estrategiaGrowth StrategyGo-to-Market+3
1:07:36EN
Lenny's PodcastPódcast · 2 vocesHow Notion Built a Community That Sold Its Product for ItInvitado: Camille Ricketts · Presenta: Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.Empresa y estrategiaCompany BuildingGo-to-Market+3
1:55:10EN
Lenny's PodcastPódcast · 2 vocesSEO After AI Overviews: Treat Search as a Product, Not a Keyword GameInvitado: Eli Schwartz · Presenta: Lenny RachitskyGrowth advisor Eli Schwartz explains how AI answers are swallowing top-of-funnel search, and why the winners will be the teams that build for the buyer's journey.Producto y UXAI in sales & marketingGo-to-Market+3
1:24:57EN
Lenny's PodcastPódcast · 2 vocesSelling the Opportunity: How Founders Take Enterprise Sales From $1M to $10M ARRInvitado: Jen Abel · Presenta: Lenny RachitskyJen Abel explains why startups should chase tier-one logos, price near $100K, hire salespeople who can "cosplay a founder", and sell vision instead of problems.Empresa y estrategiaGo-to-MarketProduct-Market Fit+3
1:20:12EN
Lenny's PodcastPódcast · 2 vocesThe 10X Growth Advisor: Impact, Hiring, SEO and the End of Search as We Know ItInvitado: Luc Levesque · Presenta: Lenny RachitskyShopify's chief growth officer Luc Levesque explains how to hire and use growth advisors, why SEO can define a company, and what AI answers mean for search traffic.Empresa y estrategiaGo-to-MarketAI Strategy+3
1:31:26EN
Lenny's PodcastPódcast · 2 vocesMake Individual Contributors Love You First: Inside Figma's Bottom-Up Growth PlaybookInvitado: Claire Butler · Presenta: Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.Empresa y estrategiaGo-to-MarketProduct-Led Growth+3
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