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35:27ENJoe Salvatore on AI, Creative Direction and the Taste Behind a BrandInvitado: Joe Salvatore · Presenta: Reid Hoffman, Parth PatilThe visual artist explains how he turns creative briefs into agent-driven advertising workflows—and why judgment and storytelling still matter.
35:31ENWill Weinbach on Autonomous Social Media Agents and Learning by ExperimentInvitado: Will Weinbach · Presenta: Reid Hoffman, Parth PatilThe social strategist explains his content workflow, an unexpected 4 a.m. posting spree, and why young creators should show what they can build.
33:16ENBen Hansford on AI Filmmaking, a Talking Raccoon and the Work Beneath a PrototypeInvitado: Ben Hansford · Presenta: Reid Hoffman, Parth PatilThe commercial director describes using AI in treatments and effects, building a comics platform and teaching filmmakers to direct new systems.









