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32:15ENThe Hardest Part of Learning Is Getting Yourself to StartModeration: Sarah Guo, Elad GilDuolingo CEO Luis von Ahn tells Sarah Guo how two-minute lessons, streaks, an 83 percent accuracy target, and large language models turned language study into a consumer product.
1:01:00ENControl Over Attention: How Substack Builds Product for Writers and ReadersGast: Sachin Monga · Moderation: Lenny RachitskySubstack's head of product, Sachin Monga, explains the principle behind the company's roadmap, the story of the Recommendations feature, and what he thinks the next era of writing on the internet looks like.
53:17ENCharge Sooner, Price Higher, Never Set It and Forget It: Naomi Ionita on MonetizationGast: Naomi Ionita · Moderation: Lenny RachitskyMenlo Ventures partner and former Evernote growth leader Naomi Ionita explains when to start charging, how to set and evolve prices, and what a "modern growth stack" looks like.
1:16:34ENHow Wise Earns 70% of Its Growth by Word of MouthGast: Nilan Peiris · Moderation: Lenny RachitskyWise chief product officer Nilan Peiris explains how NPS, a 10x-better mindset and a very unusual product culture turned customers into the company's main acquisition channel.
1:03:09ENCanva's Co-Founder on Joyful Products, Giving Away Your Lego, and Growing to $2.3 BillionGast: Cameron Adams · Moderation: Lenny RachitskyCameron Adams, Canva's co-founder and chief product officer, explains how product obsession, coaching culture, onboarding, SEO, localization, freemium and AI shaped one of the fastest-growing profitable software companies.
46:51ENInvest Profits, Not People: What Mixpanel Learned from Spreading Too Thin and Refocusing on Its CoreGast: Vijay Iyengar · Moderation: Lenny RachitskyMixpanel's head of product Vijay Iyengar on cutting back to one analytics product, how his team plans and prioritizes, and why you should track events from your servers.
1:36:49ENMission, Retention and an Owl With Attitude: How Duolingo Grew From 3 Million to 200 Million Users Without Paid AdsGast: Gina Gotthilf · Moderation: Lenny RachitskyFormer Duolingo growth lead Gina Gotthilf on organic growth, brand voice, her career B-sides, and why she is betting on Latin American startups.
1:25:11ENInside Miro's Product Machine: Empathy, Competition and a Biweekly Demo Party That Saved Three MonthsGast: Varun Parmar · Moderation: Lenny RachitskyMiro chief product officer Varun Parmar walks Lenny Rachitsky through the company's product values, org design, competitive philosophy, planning cadence and growth model.
1:31:29ENLovable's Growth Playbook: Give It Away, Ship Daily and Recapture Product-Market Fit Every Three MonthsGast: Elena Verna · Moderation: Lenny RachitskyElena Verna, head of growth at Lovable, explains why most of her 15-20 years of growth experience no longer applies to a company that passed $200 million ARR in under a year.
1:04:21ENOnboarding Is Growth's Biggest Lever: Lessons from Airtable's Former Head of GrowthGast: Lauryn Isford · Moderation: Lenny RachitskyLauryn Isford on rethinking experimentation, choosing a hard-to-reach activation metric, reverse trials, and the PLG funnel.
1:07:36ENHow Notion Built a Community That Sold Its Product for ItGast: Camille Ricketts · Moderation: Lenny RachitskyCamille Ricketts, Notion's first marketing hire, explains how community-led growth and content marketing actually work in practice.
1:28:32ENInside Duolingo's Streak: What 600+ Experiments Taught One Retention TeamGast: Jackson Shuttleworth · Moderation: Lenny RachitskyDuolingo group product manager Jackson Shuttleworth walks through the history, wins, wrong turns and operating habits behind the single feature he calls the company's biggest growth lever.
1:44:26ENFind the Must-Have Users First: Sean Ellis on Product-Market Fit and Sustainable GrowthGast: Sean Ellis · Moderation: Lenny RachitskyThe creator of the Sean Ellis test and the ICE framework explains how to measure product-market fit, learn from the users who love you, and then grow in the right order.
1:31:26ENMake Individual Contributors Love You First: Inside Figma's Bottom-Up Growth PlaybookGast: Claire Butler · Moderation: Lenny RachitskyClaire Butler, Figma's 10th employee and first marketer, explains the two-step go-to-market motion behind Figma's growth: win over individual contributors, then help them spread the product through their companies.
1:16:16ENSharp Problems, Real Virality: Oji Udezue's Playbook for Product-Led GrowthGast: Oji Udezue · Moderation: Lenny RachitskyTypeform's chief product officer draws on Microsoft, Atlassian, Calendly and Twitter to explain how to pick a problem, find your ICP, onboard users and earn word of mouth.
1:31:24ENEvery Problem Is Our Problem: How HubSpot's Chris Miller Grew a PLG Engine and HimselfGast: Chris Miller · Moderation: Lenny RachitskyHubSpot's VP of Product for Growth and AI on the traits of great growth PMs, the myths of product-led growth, and how HubSpot's flywheel really works.
1:24:50ENCrossing the Chasm, Explained by Its Author: Start Small, Win a Segment, Then ScaleGast: Geoffrey Moore · Moderation: Lenny RachitskyGeoffrey Moore walks through the technology adoption lifecycle, the four go-to-market playbooks that fit each stage, and the mistakes that keep B2B startups stuck.
1:08:36ENStorytelling, Customer Proximity and Community: How Figma's CPO Thinks About Building Great ProductGast: Yuhki Yamashita · Moderation: Lenny RachitskyYuhki Yamashita on product storytelling, owning the why, staying close to customers, rethinking OKRs, hiring, and community-led growth at Figma.
1:35:10ENTen Growth Tactics That Never Work, According to Elena VernaGast: Elena Verna · Moderation: Lenny RachitskyGrowth leader Elena Verna runs through the growth plays she sees companies waste money on, the three frameworks she trusts instead, and her case for career optionality.
1:09:38ENRyan Hoover on Experiments, Launches and the Mask Every Founder WearsGast: Ryan Hoover · Moderation: Lenny RachitskyThe Product Hunt founder and Weekend Fund investor talks about starting small, raising money for a reason, launching well, his own regrets and how he now invests.
1:35:17ENLove, Not Just Like: How Nubank Builds Products Customers Tell Their Friends AboutGast: Jag Duggal · Moderation: Lenny RachitskyNubank's chief product officer Jag Duggal explains the culture, metrics and strategy discipline behind a bank that grows mostly through word of mouth.
1:08:16ENPick the Right Growth Engine: Yuriy Timen on Virality, SEO and Paid for Subscription ProductsGast: Yuriy Timen · Moderation: Lenny RachitskyFormer Grammarly growth lead Yuriy Timen explains how to tell which acquisition channel fits your product, and how a tighter funding climate is reshuffling the playbook.
1:33:23ENProduct-Led Growth Is Really Data-Led Growth: A Practical PlaybookGast: Hila Qu · Moderation: Lenny RachitskyGrowth advisor Hila Qu explains how to add a PLG motion, from avoiding common pitfalls and auditing your funnel to choosing tools and building the team.
1:25:25ENExplore, Exploit, Retain: How Albert Cheng Grows Duolingo, Grammarly and Chess.com-Style Subscription ProductsGast: Albert Cheng · Moderation: Lenny RachitskyA veteran of three of the best-loved consumer subscription apps explains his explore-and-exploit framework, what retention really demands, and why he wants 1,000 experiments a year.
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