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1:07:20EN
Lenny's PodcastPodcast · 2 StimmenRiding the Lightning: What Hypergrowth Companies Share, According to Atlassian's Former Marketing ChiefGast: Carilu Dietrich · Moderation: Lenny RachitskyCarilu Dietrich draws on her years at Atlassian and her advisory work with fast-growing B2B companies to explain how to build a career, a brand and a growth engine.
1:35:10ENLenny's PodcastPodcast · 2 StimmenTen Growth Tactics That Never Work, According to Elena VernaGast: Elena Verna · Moderation: Lenny RachitskyGrowth leader Elena Verna runs through the growth plays she sees companies waste money on, the three frameworks she trusts instead, and her case for career optionality.
1:50:55ENLenny's PodcastPodcast · 2 StimmenTwo Hierarchies for Consumer and Marketplace Startups: Focus First, Tip Second, Dominate LastGast: Sarah Tavel · Moderation: Lenny RachitskyBenchmark partner Sarah Tavel walks through her hierarchy of engagement and hierarchy of marketplaces, and why both start with ruthless focus.
1:13:37ENLenny's PodcastPodcast · 2 StimmenTen Hot Takes From a Bootstrapped SaaS Founder: Pricing, Retention, Tempo and the Middle of the FunnelGast: Patrick Campbell · Moderation: Lenny RachitskyPatrick Campbell, who sold ProfitWell for more than $200 million without outside funding, runs through ten operating topics, from team culture and bootstrapping to pricing, churn and freemium.
1:24:03ENLenny's PodcastPodcast · 2 StimmenBuilding a Marketplace: Lessons from Lyft and Thumbtack on Liquidity, Supply and ControlGast: Benjamin Lauzier · Moderation: Lenny RachitskyFormer Thumbtack product and growth VP Benjamin Lauzier explains how to start a marketplace, measure its health, and grow supply cleverly, drawing on his years at Lyft.
1:24:37ENLenny's PodcastPodcast · 2 StimmenTools Exist to Solve Problems: Austin Hay's Practical Guide to Marketing TechnologyGast: Austin Hay · Moderation: Lenny RachitskyRamp's head of marketing technology explains what MarTech is, where it sits in the org, how to build the data stack, and how to hire for it.
1:04:06ENLenny's PodcastPodcast · 2 StimmenBuild the Model, Then Garden the Marketplace: Dan Hockenmaier on Growth Models and Marketplace StrategyGast: Dan Hockenmaier · Moderation: Lenny RachitskyFaire's head of strategy and analytics explains how to build a growth model, which marketplace metrics matter, and why marketplaces demand a light touch.
1:46:04ENLenny's PodcastPodcast · 2 StimmenWhy Growth Stalls: Jason Cohen's Ordered Checklist for Getting UnstuckGast: Jason Cohen · Moderation: Lenny RachitskySerial founder Jason Cohen walks through the questions he asks, in order, when a product's growth slows, from churn and pricing to net revenue retention, saturated channels and whether you need to grow at all.
1:35:17ENLenny's PodcastPodcast · 2 StimmenLove, Not Just Like: How Nubank Builds Products Customers Tell Their Friends AboutGast: Jag Duggal · Moderation: Lenny RachitskyNubank's chief product officer Jag Duggal explains the culture, metrics and strategy discipline behind a bank that grows mostly through word of mouth.
1:08:16ENLenny's PodcastPodcast · 2 StimmenPick the Right Growth Engine: Yuriy Timen on Virality, SEO and Paid for Subscription ProductsGast: Yuriy Timen · Moderation: Lenny RachitskyFormer Grammarly growth lead Yuriy Timen explains how to tell which acquisition channel fits your product, and how a tighter funding climate is reshuffling the playbook.
1:31:49ENLenny's PodcastPodcast · 2 StimmenBlue Loops, Eigenquestions and Golden Rituals: Shishir Mehrotra's Playbook for Growth and Great TeamsGast: Shishir Mehrotra · Moderation: Lenny RachitskyCoda's co-founder and CEO explains how his product grows through two loops, how to find the one question that settles many others, and how to hire for the right kind of thinking.
1:33:23ENLenny's PodcastPodcast · 2 StimmenProduct-Led Growth Is Really Data-Led Growth: A Practical PlaybookGast: Hila Qu · Moderation: Lenny RachitskyGrowth advisor Hila Qu explains how to add a PLG motion, from avoiding common pitfalls and auditing your funnel to choosing tools and building the team.
1:25:25ENLenny's PodcastPodcast · 2 StimmenExplore, Exploit, Retain: How Albert Cheng Grows Duolingo, Grammarly and Chess.com-Style Subscription ProductsGast: Albert Cheng · Moderation: Lenny RachitskyA veteran of three of the best-loved consumer subscription apps explains his explore-and-exploit framework, what retention really demands, and why he wants 1,000 experiments a year.
1:31:34ENLenny's PodcastPodcast · 2 StimmenHow Snyk Grew from a Node.js Niche to a Developer Security GiantGast: Ben Williams · Moderation: Lenny RachitskyBen Williams, VP of Product at Snyk, explains the community, loops, team structure and data foundations behind the company's product-led growth.
1:13:52ENLenny's PodcastPodcast · 2 StimmenPunching Above Your Weight: Airtable's Early Marketing Playbook, From Billboards to ChampionsGast: Zoelle Egner · Moderation: Lenny RachitskyAirtable's employee number 11, Zoelle Egner, explains how a 15-person company earned enterprise trust, built word of mouth and chose where to spend scarce marketing effort.
1:09:51ENLenny's PodcastPodcast · 2 StimmenPick Channels Like an Improviser: Adam Grenier on New Acquisition Bets, Growth CMOs and BurnoutGast: Adam Grenier · Moderation: Lenny RachitskyFormer Uber and Masterclass marketer Adam Grenier explains how to decide whether an emerging channel deserves your time, what a Growth CMO is, and how to tell burnout from depression.